Privacy Policy

1. Scope

This Privacy Policy applies to the BaseSense website, mobile application, early-access program, and related services that link to this policy (collectively, the “Services”). “BaseSense,” “we,” “us,” and “our” refer to the operator of the Services.

BaseSense is a personal wellness and information-organization service. It is not a healthcare provider, health plan, or healthcare clearinghouse, and the Services do not create a provider-patient relationship.

2. Information we collect

We collect information you provide, information created through your use of the Services, and limited technical information needed to operate and improve them. We collect protected device data only after presenting the relevant system permission request.

• Account and contact information, such as your name, email address, and sign-in details.
• Health and wellness entries you choose to add, such as symptoms, sleep, mood, anxiety, nutrition, blood pressure, pulse, routines, and notes.
• Preferences and communications, including reminder settings, early-access requests, support messages, and feedback.
• Device and usage information, such as device type, operating system, app version, pages or features used, approximate region derived from an IP address, and diagnostic logs.
• Information from Apple Health or other integrations only when you choose to connect them and grant permission. The app will identify the requested categories before access, and you may change those permissions in device settings.

3. How we use information

We do not sell your personal information or personal health information. We do not use sensitive journal content for third-party targeted advertising.

• Provide, maintain, secure, and synchronize the Services.
• Display your history, calculate personal baselines, and generate the trends or observations you request.
• Authenticate accounts, remember preferences, and provide support.
• Diagnose reliability problems, prevent abuse, and improve usability.
• Send product or early-access communications you request. You can unsubscribe from promotional email at any time.
• Comply with law and enforce our Terms of Use.

4. When we share information

We disclose information only as needed for the purposes described in this policy. Service providers and other third parties that process user data for us must provide the same or equivalent protection described in this policy and required by applicable platform rules.

We will clearly disclose if personal information will be sent to a third-party artificial-intelligence provider and obtain your explicit permission before that sharing occurs. We do not permit those providers to use your personal health information to advertise to you or train general-purpose models unless you separately and expressly agree.

• Service providers that host, secure, analyze, or support the Services under contractual restrictions and only on our instructions.
• A business successor in connection with a merger, financing, acquisition, reorganization, or sale of assets, subject to appropriate protections and notice where required.
• Authorities or other parties when disclosure is required by law, necessary to protect rights and safety, or needed to investigate fraud or abuse.
• Other parties when you direct us to share information or give us consent.

5. Apple Health and health information

If you enable an Apple Health integration, BaseSense will request access only to health categories needed for features you choose to use. You can decline access and can revoke permissions at any time in Apple Health or device settings. BaseSense will not use information obtained through HealthKit for advertising, marketing, or other use-based data mining, and will not sell that information. BaseSense will not write false or inaccurate information to HealthKit.

BaseSense does not store personal health information in iCloud. If cloud synchronization is offered, the app will explain where the information is processed and the controls available to you. Apple Health permissions and BaseSense account deletion are separate controls; revoking Apple Health access stops future access but does not itself delete information you previously chose to save in BaseSense.

6. Website analytics and cookies

Our website may use essential storage and optional measurement tools to understand site performance and campaign effectiveness. These tools may collect device, browser, referral, and interaction information. We configure analytics to avoid the content of private health journal entries.

You can limit cookies through your browser settings and use available device-level privacy controls. Some essential functions may not work correctly if required storage is disabled.

7. Retention and deletion

We retain information for as long as needed to provide the Services, satisfy the purposes described here, meet legal and security obligations, resolve disputes, and enforce agreements. Retention periods vary by the type of information and why it is held.

If you create an account, you can initiate deletion of the entire account and associated personal data from the account settings inside the app. You may also contact privacy@basesense.app for help. Deletion is available to all account holders and is not limited to a particular location. We may retain limited records where required by law, needed for fraud prevention or security, or stored temporarily in protected backups before routine deletion. We will explain any expected processing period and confirm completion.

Deleting BaseSense does not automatically cancel an active App Store subscription. Subscription billing can be managed through your Apple Account subscription settings.

8. Security

We use administrative, technical, and organizational safeguards designed to protect information, including encryption in transit and at rest where supported, access controls, and least-privilege practices. No system can guarantee absolute security.

Our security approach is informed by practices used for sensitive data, but BaseSense does not currently claim that the Services are HIPAA compliant. Do not use the Services for emergency communications.

9. Your choices and privacy rights

Depending on where you live, you may have rights to access, correct, delete, export, or restrict certain uses of your personal information, and to appeal a denied request. You may also withdraw consent where processing relies on consent.

• Use the privacy and account controls available inside the app or submit a request to privacy@basesense.app from the email associated with your account.
• Change Apple Health and other system permissions in your device settings.
• Unsubscribe from promotional email using the link in the message.
• We may verify your identity before completing a request and may allow an authorized agent where required by law.
• We will not discriminate against you for exercising an applicable privacy right.

10. Children’s privacy

The Services are not directed to children under 13, and we do not knowingly collect personal information from children under 13. If you believe a child has provided information to us, contact privacy@basesense.app so we can investigate and take appropriate action.

11. International use

Information may be processed in the United States and other countries where we or our service providers operate. Those countries may have different data-protection laws than your location. Where required, we use appropriate safeguards for cross-border transfers.

12. Changes to this policy

We may update this policy as the Services and applicable law evolve. We will post the revised policy with a new effective date and provide additional notice when a change is material or legally required.

13. Contact us

Questions or privacy requests can be sent to privacy@basesense.app. Security reports can be sent to security@basesense.app.